What a game last night!! For some people, however, the commercials were more attention-grabbing. In fact, in a 2011 study done by the Retail Advertising and Marketing Association (RAMA), over 25% of people said that the most important part of the Super Bowl are the infamous commercials. (At $4 million for a 30-sec. spot, these commercials had better be good, right?) Here’s our ranking of the top 3 automotive Super Bowl commercials (and the rest of them for your viewing pleasure). What was your favorite commercial from last night’s Big Game? Let us know in the comments below or tell us on Twitter (@autocracyblog).
1. Kia K900 (“The Truth”)
What could be better than Morpheus singing Nessun Dorma? Kia gets in the game, big time, with this commercial for the all-new premium luxury sedan from Kia and asks people to “Challenge the luxury you know™”. Honestly, one of the best commercials of the night, hands down.
2. Toyota Highlander (“Terry Crews and the Muppets”)
There’s no room for boring with Toyota’s commercial for the all-new Highlander. Featuring Terry Crews and the Muppets, it gets you laughing.
3. Jaguar F-Type Coupe (“Rendezvous”)
Getting three British powerhouses — The Avengers’ Loki, Iron Man’s Trevor Slattery, and Green Lantern’s Sinestro — Jaguar proves it’s #GoodToBeBad.
Check out the other commercials for these brands: